Leveraging Technology to Improve Customer Service and Grow Your Business


Ralph Estep Jr. discusses the essential role of customer service in any business, and how technology can enhance it. He discusses how Customer Relationship Management software, chat bots, and self-service options can effectively cater to customer needs. Ralph explores the creation and promotion of self-service portals, drawing from his own business experiences. He also talks about using social media as a direct line of communication with customers, incorporating it for personalized support, automated messaging, and customer privacy handling. Furthermore, he outlines the future of customer service with AI-driven solutions like voice assistance and augmented reality.

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